Moose, or What Do Your Clothes Say About You?


Whether a Christmas sweater for your mom or a thong for yourself, clothing isn't just a reflection of who we are - it's a reflection of both our aspirations and our insecurities. On this episode, Mohnish, Kevin, and Armi cover:

- Why does wearing good clothing matter?

- Why do Mohnish and Kevin call one of their friends a Goose?

- How can you wear clothes that a) reflect who you are and b) is valued by other people?

- What is signaling theory and how does it affect nearly everything you do?

- And more, all on this episode


Research, Fun Stuff, and More

- Out of a lot of theories out there, Signaling Theory has incredible explanatory power about why we do the things we do. Why does a gazelle jump high in front of potential predator? It's trying to signal to predators that it's fit, it's fast, and shouldn't be chased. Hawaiian t-shirts? You're trying to unconsciously or consciously signal to the world that you're laid back, or your a dad. Get the signals right, and you'll convey honest signals that convey the right traits to the right people. 

- Kevin said evolvement (!?!) instead of evolution, which I thought was hilarious. 

- Here's the article and study from the podcast which you can read about in the Harvard Business Review. It's really fascinating and here's the key line: "[Signaling] theory predicts that people wear expensive clothing to flaunt that they can afford it, thereby increasing their status in the eyes of others." 

-  Here is an amazing video of Improv Everywhere pulling a stunt at the New York Abercrombie & Fitch with 111 guys.  If you're unaware of what the inside of an Abercrombie & Fitch is like, imagine if a nuclear bomb filled with wood-scented cologne dropped on a group of 30 shirtless guys working on a boat and they're totally cool with it. 

- If you're a guy and you have no idea what you're doing: Men's Style Lab. I personally tried this out, and they basically have people on staff who get on the phone with you, talk about your style preferences, and then ship you a box of clothes. You try on the clothes, and the ones you don't like, you ship back. It's awesome. I tried it out once (not sure why just once), but all the pieces I kept, I still use. 


Credits and Special Thanks

Main Host: Mohnish Soundararajan

Co-Hosts: Kevin Sanji and Armi Legge

Research: Mohnish Soundararajan and Armi Legge

Content Ideation and Feedback: Mohnish Soundararajan, Vysali Soundararajan, and Justine Brumm

Editing: Mohnish Soundararajan and Kevin Sanji 

Music: CJ Beats

Mohnish SoundararajanPodcast